Sayali Kute • MBA • Marketing • 2024 • Pune
• My career focus is business development.
• I am seeking a position as a Business Development Executive.
Miss Sayali Kute • 23
sayalikute@gmail.com
▣ Download my profile
EDUCATION SNAPSHOT
🎓 Bachelor’s Degree: Microbiology
Akola University
🎓 Master’s Degree: MBA in Marketing
Pune University
🎓Diploma: Digital Marketing
🏢 Internship: 2 months
Business Development Executive
Pacepost Technologies Pvt Ltd
▣ Languages: English, Marathi, Hindi
PREFERENCES’
✕ Relocation Willingness
✕ Night-shift Willingness
✓ Weekend Work Willingness
✓ Travel Willingness
✓ Cross-Departmental Work
✓ Remote Work Flexibility
INDEX
• WHY I QUALIFY TO WORK FOR YOU
• EDUCATION
• PROFESSIONAL & SOCIAL PROFILES
• ADDITIONAL RESOURCES
• DIGITAL SKILLS
• BUSINESS & MANAGEMENT
Frameworks & Analysis + Cases Studies
• BUSINESS DEVELOPMENT SKILLS
Cases Studies
• SELF CREATED BUSINESS ANALYSIS FRAMEWORKS
• PERSONAL SKILLS
• WORKPLACE TECHNOLOGY PROFICIENCY
• [Specific case study or opinion demonstrating my unique value and potential contributions to this specific company]
⁃ WHY I QUALIFY TO WORK FOR YOU ⁃
As an aspiring Business Development Executive, I bring practical skills to your team. Here’s why:
① MBA in Marketing:
My MBA gives me a strong understanding of marketing. I can follow instructions from senior team members and complete tasks as needed. I can perform the below mentioned tasks:
ⓐ Support in Developing Marketing Strategies
ⓑ Assisting with Market Research
ⓒ Contributing to Brand Positioning
ⓓ Helping with Digital Marketing Efforts
ⓔ Assisting in Budget Management
ⓕ Supporting Marketing Teams
ⓖ Using Data Analytics Tools
ⓗ Enhancing Customer Experience
ⓘ Participating in Product Launches
ⓙ Building Relationships
ⓚ Driving Sales Efforts
ⓛ Adapting to Market Changes
② Google Ads:
I can set up and manage campaigns that attract potential customers and generate leads.
③ Google Analytics:
I can read Google Analytics to see how our marketing is performing and make adjustments to improve results.
④ WordPress Website Design:
I can design and improve WordPress websites to improve their performance and appearance.
⑤ LinkedIn Ads:
I can use LinkedIn Ads to target professionals and decision-makers for B2B opportunities.
⑥ Facebook Ads:
I can create Facebook Ads that engage viewers and boost conversions.
⑦ Instagram Ads:
I can craft eye-catching Instagram Ads to build brand awareness and attract customers.
⑧ Cold Emails:
I can handle research and list building, craft subject lines and body content, manage email tools, oversee sending and tracking, execute follow-ups, and conduct analysis and optimization.
⁃ How My Digital Skills Can Save Costs & Add Revenue ⁃
COST SAVINGS
① No Need for External Agencies:
I can handle digital marketing and website design in-house, saving money on hiring outside agencies.
② Smart Ad Spending:
I can optimize ad campaigns to get the best results, reducing the need for expensive consultants.
③ Better Budget Management:
Using Google Analytics, I can save unnecessary costs by improving target keywords.
④ Improved Website Efficiency:
My WordPress skills help keep our website running smoothly and securely, reducing the need for costly external services.
REVENUE GROWTH
① More Online Visibility:
My digital marketing skills will improve our online presence, attract more visitors, and increase our chances of making sales.
② Better Lead Generation:
I can follow senior instructions to create and execute marketing strategies that attract high-quality leads and increase sales.
③ Efficient Use of Resources:
By handling marketing and website tasks myself, I ensure our budget is used efficiently, maximizing the impact of every dollar spent.
EDUCATION
Masters in Business Administration [2024]
Pune University
Marketing • Finance • International Trade
Bachelors in Micro-Biology [2022]
Amravati University
Biotechnology • Biochemistry • Microbial Genetics
PROFESSIONAL & SOCIAL PROFILES
🌐 Curriculum Vitae & Academics
🌐 LinkedIn
🌐 Medium
🌐 Twitter
🌐 Instagram
🌐 Facebook
PERSONAL STUFF
🌐 G-Drive Dump
🌐 My YouTube List
🌐 Passion Projects
🌐 Tech Essays
🌐 Future Prediction
DIGITAL SKILLS
I am a certified Digital Marketer and Web Designer. The following are my technical skills that enable me to generate maximum performance from digital platforms and support my role as a Business Development Executive.
CERTIFIED ON THE FOLLOWING DIGITAL ADS PLATFORMS
① Google Ads
② LinkedIn Ads
③ Instagram Ads
④ Facebook Ads
END-TO-END PAY-PER-CLICK MANAGEMENT
• Campaign Strategy & Planning
• Keyword Research & Selection
• Ad Copy-writing & Design
• Campaign Setup
• Bid Management & Optimization
• Performance Monitoring & Analysis
• Conversion Rate Optimization (CRO)
• Advanced Features & Techniques
• Compliance & Best Practices
• Reporting & Communication
GOOGLE ANALYTICS
I am a certified on Google Analytics. I am trained to extract valuable insights and optimize performance from analytics platforms. Details:
• Data Collection & Integration
• Custom Reporting & Dashboards
• Performance Tracking & Analysis
• Goal & Conversion Tracking
• Event Tracking & Tag Management
• Segmentation & Audience Analysis
• Data Visualization & Interpretation
• Campaign Performance Analysis
WORDPRESS WEB DESIGN SKILLS
As a certified WordPress Designer, I design WordPress websites. Details:
• Theme Customization & Development
• Page Builder Proficiency
• Plugin Integration & Management
• Responsive Design Implementation
• SEO Optimization
• Performance Enhancement
• Security & Backup Solutions
• Content Management & Organization
• E-commerce Integration
CERTIFIED & TRAINED IN THE FOLLOWING WORDPRESS TOOLS
① Elementor
② WPBakery
③ WooCommerce
④ Yoast SEO
⑤ Google Analytics
⑥ Google Tag Manager
COLD EMAIL SKILLS
I am a certified to plan and implement Cold Email campaigns. Following is the list of my cold email technical skills that enable me to create effective cold email campaigns and drive engagement. Details:
• Email List Building & Segmentation
• Email List Cleaning
• Personalized Email Crafting
• A/B Testing & Optimization
• Subject Line & Copy-writing
• Automation & Drip Campaigns
• Deliverability & Spam Compliance
• Performance Tracking & Analysis
• Engagement Metrics & KPIs
• Lead Nurturing & Follow-Up Strategies
• Template Creation & Management
COLD EMAIL TOOLS
① Woodpecker
② Snov.io
LOCAL SEO SKILLS
Following are my Local SEO skills that enable me to enhance local search visibility and optimize Google My Business profiles. Details:
• Google My Business Setup & Optimization
• Local Keyword Research & Strategy
• Local Citation Building
• NAP Consistency (Name, Address, Phone)
• Local Link Building & Outreach
• Review Management & Reputation Building
• Local Content Creation & Optimization
• Mobile Optimization for Local Search
• Performance Tracking & Reporting
• Competitor Analysis & Market Insights
CERTIFIED IN THE FOLLOWING LOCAL SEO TOOLS
① Google My Business
② Moz Local
③ BrightLocal
⑤ SEMrush
⑥ Ahrefs
⑦ Ubersuggest
BUSINESS & MANAGEMENT SKILLS
Below are some business management frameworks and case studies that I have studied and solved. These are intended to highlight my knowledge and understanding of real-life business management challenges and their remedies.
FRAMEWORK & ANALYSIS
Below mentioned mapping & analysis frameworks are supplemented by my notes & strategic insights
ⓐ. USP Mapping & Analysis
12 Parameter Framework
🌐 NesCafe • 🌐 TaxBuddy.com • 🌐 Levis
ⓑ. Competition Mapping & Analysis
10 Parameter Framework
🌐 NesCafe • 🌐 TaxBuddy.com • 🌐 Levis
ⓒ. Opportunity Mapping & Analysis
12 Parameter Framework
🌐 NesCafe • 🌐 TaxBuddy.com • 🌐 Levis
SOLVED CASE STUDIES
Following case studies includes my analysis and key observations.
ⓐ. 🌐 Nissan Revival
Declining Sales & Looming Bankruptcy
ⓑ. 🌐 Infosys
Stagnation & Increasing Competition
ⓒ. 🌐 Mahindra & Mahindra
Declining Sales, Korean & Japanese Competition
ⓒ. 🌐 Lego
Decline in relevance
ⓒ. 🌐 IBM
Declining Hardware Sales
BUSINESS DEVELOPMENT SKILLS
To illustrate my practical application of business development principles, I have included several case studies that highlight my capacity as a business professional [specific skills, e.g., identify opportunities, conduct market analysis, develop growth strategies].
① Opportunity Identification: The ability to spot potential business opportunities and recognize emerging trends or gaps in the market that can be capitalized on.
• Case Study Example: 🌐 Coke Zero Calorie
• Case Study Example: 🌐 KFC
• Case Study Example: 🌐 Bisleri
② Opportunity Analysis: Skill in evaluating the feasibility and potential of identified opportunities, including assessing their alignment with business goals and resource availability.
• Case Study Example: 🌐 Spykar Jeans
• Case Study Example: 🌐 Amul Chocolates
③ Market Size of the Opportunity: Proficiency in estimating the size and scope of the market for a particular opportunity to understand its potential impact and profitability.
• Case Study Example: 🌐 Tesla
• Case Study Example: 🌐 Chings Food
④ Cost Analysis of the Opportunity: Ability to analyze the costs associated with pursuing an opportunity, including initial investments, operational expenses, and potential returns.
• Case Study Example: 🌐 Barbeque Nation
• Case Study Example: 🌐 PayTM
⑤ Competitor Analysis: Expertise in researching and understanding competitors’ strengths, weaknesses, strategies, and market positioning to identify competitive advantages.
• Case Study Example: 🌐 Motul
• Case Study Example: 🌐 MG Motors
⑥ Identifying Our Weaknesses: Skill in recognizing internal weaknesses or limitations that could impact the success of pursuing an opportunity and developing strategies to address them.
• Case Study Example: 🌐 Blaupunkt
• Case Study Example: 🌐 HP Laptops
⑦ Market Threats & Alternatives: Capability to identify potential threats from the market or alternative solutions that could impact the opportunity, and devising strategies to mitigate these risks.
• Case Study Example: 🌐 Local Vegetable Shops
• Case Study Example: 🌐 Nike
⑧ Customer Reachout: Proficiency in reaching out to and engaging with potential customers, understanding their needs, and building relationships to drive business growth.
• Case Study Example: 🌐 Local Food Mess
• Case Study Example: 🌐 Myntra
⑨ Go-To-Market Strategy Formulation Based on Data: Ability to develop and implement effective go-to-market strategies using data-driven insights to maximize market penetration and success.
• Case Study Example: 🌐 Zerodha
• Case Study Example: 🌐 Bloomberg TV Channel
• Case Study Example: 🌐 Ola Cabs
⑩ Digital Promotions: Skill in leveraging digital marketing channels and tools to promote products or services, enhance brand visibility, and attract potential customers.
• Case Study Example: 🌐 LG Television
• Case Study Example: 🌐 Local Grocery Shop
⑪ Converting Maximum Inquiries into Paying Customers: Expertise in turning leads and inquiries into actual sales by employing effective sales techniques, nurturing relationships, and addressing customer nee
• Case Study Example: 🌐 Local Grocery Shop
• Case Study Example: 🌐 Mercedes Benz Cars
SELF CREATED BUSINESS ANALYSIS FRAMEWORKS
I have created the following analysis frameworks, drawing from insights gained during real-world digital marketing campaigns.
🌐T.A.R.G.E.T. Framework (Target Audience Refinement & Growth Enhancement Tactics)
The T.A.R.G.E.T. Framework ensures that marketing efforts are directed toward the most profitable audience segments, maximizing ROI by allocating resources where they can make the biggest impact.
🌐F.O.C.U.S. Framework (Focused Optimization for Cost-Effective Audience Strategy)
The F.O.C.U.S. Framework helps businesses concentrate their marketing resources on highly relevant audiences, reducing waste and increasing cost-effectiveness by refining targeting and optimizing campaign elements.
🌐P.R.E.C.I.S.E. Framework (Precision Refinement & Cost-Effective Implementation of Strategic Engagement)
The P.R.E.C.I.S.E. Framework emphasizes detailed audience profiling and cost-effective implementation, allowing businesses to tailor their strategies precisely to the needs of each segment and achieve better results with limited budgets.
🌐R.E.A.C.H. Framework (Resourceful Engagement & Audience Conversion Hierarchy)
The R.E.A.C.H. Framework prioritizes efficient budget allocation and audience refinement, ensuring that marketing campaigns reach the most valuable customers, thereby driving higher conversion rates with optimal resource use
🌐S.H.A.R.P. Framework (Segmented Hierarchical Audience Refinement Process)
The S.H.A.R.P. Framework allows marketers to systematically prioritize and test different audience segments, reallocating resources based on real-time performance data to enhance the overall effectiveness of marketing spend.
SOFT SKILLS
I have developed a range of personal skills that contribute to my contribution and value in the workplace. Details:
①. Communication Skills: I can convey information clearly and engage in productive conversations, while also being an active listener.
②. Problem-Solving Abilities: I am skilled at identifying issues, analyzing solutions, and implementing effective strategies to overcome challenges.
③. Adaptability: I adjust to new situations and handle changes with flexibility.
④. Time Management: I am adept at prioritizing tasks, managing deadlines efficiently, and balancing multiple responsibilities.
⑤. Team Collaboration: I work well with others, contributing to team goals and supporting colleagues to achieve common objectives.
⑥. Initiative: I bridge the gap between front-line operations and leadership by providing regular, data-driven updates.
⑦. Attention to Detail: I pay close attention to the finer aspects of work, ensuring accuracy and high-quality outcomes.
⑧. Dependability: I am reliable, consistent, and trustworthy, consistently completing tasks as expected and on time.
⑨. Emotional Intelligence: I manage my own emotions effectively, empathize with others, and foster positive work relationships.
⑩. Continuous Learning: I am committed to personal and professional growth, staying updated with industry trends and acquiring new skills.
⑪. No Assumptions: I prefer to voice my doubts and confusions rather than relying on assumptions. This approach ensures a clear and accurate understanding of the situation.
WORKPLACE TECHNOLOGY PROFICIENCY
The Following Technology Skills Ensure My Seamless Integration as a New Hire:
① Microsoft Office Suite
② Google Workspace Suite
③ Document Management Systems
④ Cloud Storage Services [Google Drive etc]
⑤ Notion
⑦ CRM
⑥ Streak CRM within Gmail.
⑨ Email Clients
⑩ Email Management
⑪ Slack
⑫ Virtual Communication
⑬Task Automation Tools
⑭ AI Tool [ChatGPT, Gemini & Perplexity]
⑮ Canva
⑯ Coda
I would be glad to present and prove my CV in a personal interview. If you have any additional questions, please feel free to email me.
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Sayali Kute